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Understanding your Style Personality with Style Liberation

What’s YOUR STYLE PERSONALITY? How to fall in love with your wardrobe again.

Do you have pieces in your wardrobe that you love in theory but they never make it out the front door? They fit well, are the perfect colour but every time you put them on and look in the mirror you feel like an alien? It’s just not you – it’s not your style.

I’m always banging on about defining your style personality. That’s because I think it’s the most important step in putting together a wardrobe that’s not only fabulous but also reflects you.

If you’re not clear on what your style is you can often feel a little lost, confused and uncomfortable with what’s sitting in your wardrobe. Leading to the dreaded cry ‘I have nothing to wear!’ Actually you do, but you just don’t like what you have or how it goes together.

The easiest way to define your style is to identify those pieces in your wardrobe that you absolutely love – that make you feel great. How would you define them? Are they classic, elegant, feminine or are they edgy, creative or sultry. Look for the common themes. It’s also really useful to look at those pieces that you never wear, taking note and avoiding similar styles in the future.

Don’t get concerned if you don’t fit neatly into one category, you’re usually a combination of two or three. Your style personality can also change over time depending on your lifestyle, so I highly recommend revisiting it every so often.

Here’s a snapshot of the most common style personalities. Which one are you?

The Natural

Relaxed and effortless. You prefer natural fibres and neutral colours. Naturals love nothing more than pulling on a pair of jeans, cargoes or linen pants and teaming it with a tee and flats. The look is all about comfort and practicality.

The Feminine

Soft and romantic look. You prefer draping or flowing fabrics, including ruffles and frills. Feminines love to wear dresses, embracing florals and other softly rounded patterns.

The Classic

I like to call it the suited and booted look but being classic doesn’t necessarily mean that you only wear suits. Classics prefer timeless pieces in neutral colours. Pieces are usually semi-fitted and always appropriate.

The Elegant

Very similar to a classic in the sense that pieces are timeless, structured and streamlined. The difference is that you use richer colours such as purples, deep blues and reds. The look is polished and everything looks expensive (it doesn’t mean that it is, but it looks that way).

The Sultry

Oozes glamour and sex appeal. Sultrys love body contouring clothing and bold colours. You love attention and would never leave the house without your hair and makeup done. You also have a fondness for animal print (insert leopard purr).

The Dramatic

It’s all about the look rather than comfort. Highly stylised and always on trend (or creating them) dramatics love structure and colour. You wouldn’t think twice about doing the groceries in stilettos but let’s be honest you’ve probably outsourced this chore. Dramatics are confident.

The Creative

Quirky and fun, Creatives make up their own rules. You are known for your use of unexpected colour combinations (that just work). You use an eclectic mix of styles and shapes and love motifs on jumpers and T-shirts.

The Rebellious
Dark and moody the Rebellious are anti-establishment. You love denim, leather, metal work and anything edgy. You’ll often be kicking about in your favourite band tee.


It's hard to believe that a relatively simple exercise, such as defining your style personality, could save you precious time and money – but it does!

Once you define it you’ll understand why some pieces work and others don't. You’ll be able to give yourself permission when shopping to kindly say to family, friends and retail assistants, 'You know what, that's not for me'. You’ll become so much more discerning about what you allow into your wardrobe and if you don't love it, it doesn’t go home with you.

If you’d love to discover your style personality (or personalities) then join us for our FREE Webinar – What’s Your Style Personality? How to Fall in Love with Your Wardrobe Again on Thursday 12th October 2017 at 8pm.